Most companies spend a significant amount of time and effort to quantify, monitor and evaluate their business parameters allowing them to set targets, create benchmarks, track progress, undertake midcourse corrections and effectively cater to stakeholder needs.
Healthcare is a popular intervention for CSR, with a diverse set of interventions and approaches available. Companies with a key focus on community development see healthcare as crucial to community well-being and undertake a range of interventions from health camps to strengthening healthcare infrastructure.
Ravi Bhatnagar, Manager, External Affairs at Reckitt Benckiser talks to Samhita about RB’s sanitation campaign, Banega Swachh India. He emphasises the need for a collaborative approach in the sanitation space, with multiple stakeholders coming together to fulfil the mission of Swachh Bharat.
The Prime Minister’s call for a Swachh Bharat Abhiyan in 2014 has reactivated the demand to provide better health and hygiene to communities. However, the campaign seems to focus on building toilets at the expense of other equally important issues. The article talks about the need for a holistic approach when implementing WASH programs.
In a fresh move, the government has further cancelled the licences of 2,406 non-governmental organisations (NGOs) across the country, which includes entities that run schools and hospitals.
Anirban Ghosh, Vice President, Sustainability, Mahindra & Mahindra talks to Samhita Social Ventures about Mahindra’s CSR strategy. He speaks about the need to shift focus from merely implementing CSR activities to looking at creating long-term impact. He also presents a perspective on the challenges that both companies and NGOs face while implementing CSR programs and his long term goals for M&Ms CSR.
Samhita was the knowledge partner for “Business Catalist – Catalytic Initiative for Social Transformation” that was organized by Outlook India and Intellecap on November 10, 2014. This collaboration was supported by the Impact Economy Innovations Fund (IEIF) Grant aimed at building stronger infrastructure for the fast growing impact investing industry in India .
CineArt Steer to Safety Project is a CSR initiative of PVR Ltd supported by Michelin India to sensitize school children to promote road safety and positions them at the centre stage as proactive citizens and influencers.
When the President of India gave his assent to the Companies Bill, 2013 on August 31, 2013, India became the first country to mandate corporate social responsibility (CSR) activities by companies from April 1, 2014, through a statutory provision (Sec 135 of the Act). The passage of the Act is but a first step. The new ruling has catalysed partnership between the corporate and the civil society; this is the central idea for growth of CSR Projects.
Jammu and Kashmir is battling one of the worst floods in decades. More than 300 people have lost their lives and thousands remain stranded. In such a situation, companies can create substantial impact by supporting relief efforts and playing a vital role in long-term rehabilitation efforts.