Dipak is a business, retail, marketing, and communications leader who has three decades of rich experience in some of the premier organizations in retail, brand-building, and advertising along with stints in banking and entrepreneurship. He has strong skills in strategy, execution, marketing, communications, customer experience, and insights, and proven experience of building businesses and brands underpinned by an in-depth understanding of consumers. Over the years he led the successful launch, scale-up, rejuvenation and positioning of several leading brands.
Dipak did his MBA from IIM Calcutta, and MA (Hons) in Economics from BITS Pilani. He has worked in leading organizations like Lintas, Ogilvy, Clarion, Contract (part of J Walter Thomson) and Reliance Retail in senior management and business leadership roles before starting his own consultancy.